Revolutionary Product to Become a Key Product in the World Patent Marketing Line-Up
World Patent Marketing announces a new licensing agreement for the GoodCushion.com, a breakthrough product invented by chiropractor Dr. Eric Liners. Good Cushion is a portable seating cushion that can be carried anywhere and due to its unique design helps to reduce lower back pain. It is ideal for drivers and other individuals who are required to sit for long periods of time.
“This is a tremendous opportunity for both parties,” said Scott Cooper, CEO and Creative Director of World Patent Marketing. “Good Cushion is a fabulous new product with true mass consumer appeal. It already did well on QVC but we want to take this to the next level. It is a perfect fit for our Direct Response TV campaigns. We expect incredibly strong profit margins on this product.”
“Dr. Eric came to us for our expertise in Direct Response TV,” said Jerry Shapiro, Director of Manufacturing at World Patent Marketing. “Good Cushion is perfect for Direct Response TV. I have no doubt that it will be a tremendous success with World Patent Marketing as a partner.”
World Patent Marketing to Create a Direct Response TV Campaign
Dr. Liners has over thirty years of experience in the chiropractic field. During that time, he found that the most common problem for his patients was lower back pain. This pain was exacerbated by sitting for long periods of time on poorly designed chairs, seats, and benches.
Armed with a desire to provide long-term relief to his patients, he developed a portable cushion, with specially designed contours, that properly supports the pelvis and lower back. The contours and support provided by Good Cushion have been shown to help reduce and even end lower back pain problems for many sufferers.
“I was disappointed in the lack of attention and effort my product received at the prior company,” said Dr. Eric Liners “I knew it had incredible potential, but they dropped the ball and didn’t give it the attention it needs and deserves. I sought out World Patent Marketing for their experience in marketing and Direct Response TV. I have confidence that Scott Cooper will make my invention a success.”
World Patent Marketing believes that Good Cushion has tremendous profit potential given a high quality Direct Response TV campaign. Lower back pain is ubiquitous all across America, offering a remarkable market opportunity. With an intensive and professionally designed television effort, Good Cushion may become an important breakthrough product. World Patent Marketing is currently laying the groundwork to produce a truly powerful marketing campaign and put their full efforts behind Dr. Liner’s important new product.